22 January, 2018
9:00 - 12:00
9:00 - 12:00
About 38% of UK shoppers start by searching for a product on Amazon.
Amazon has become the place to go for many shoppers, and this is because you can buy most things you need, and it will arrive the next day. With this rise in popularity, undoubtedly there is an increasing number of retailers, and now an increasing number of brand owners, distributors and wholesalers, who use Amazon to sell and advertise their products.
Consumers now have more choices than ever to look for various sellers, but for sellers, it is getting increasingly difficult to get found. This is where Amazon SEO and PPC play a huge role.
Amazon SEO involves creating a keyword rich copy to get your products found, and PPC involves paid advertisement. Both of them go hand in hand and this course helps understand how SEO and paid ads help your products to rank well on product searches.
Amazon Pay Per Click (PPC) advertising is available for both Seller Central users and Vendor Central. They are a way for sellers to ‘buy’ a position at the top & bottom of Amazon’s search, the right-hand side margin, and on competing for product pages.
As a seller, it is a fantastic opportunity to increase visibility and sell more products. More importantly, Amazon’s sponsored ads program is quite easy to handle, and the cost of sales can be as low as 5%.
Remote / Online Module
This is an online/remote training. Your team gets the personal attention of our expert instructor and the courses are customised to focus on your specific needs. Remote sessions are geared towards individual and small groups in the UK or abroad. You can take the course and remain at your desk to handle your daily tasks as usual and eliminate the cost and time of travelling to training sessions.
Training content will be shared with you just after your session ends. Please feel free to get in touch.
** Multiple dates are available. Please check registration section for details.
Who is this workshop suited to?
Digital Marketers, Seller Central Users, Vendor Central Users
Some key areas of the workshops are:
Amazon Search Engine Optimisation
Amazon PPC Introduction
Keyword Research and Best Practices
Optimising Campaigns Performance
Amazon Marketing Services for Vendors Part 1
Amazon Marketing Services for Vendors Part 2
Prerequisites for this course
This course is aimed at digital marketers, seller central users, vendor central users and typically delegates have experience of using Amazon in some capacity. Please bring your laptop, this will allow us to make the session practical and tailored to your own account.
Just a few of the fantastic organisations who’ve attended our previous training.
| Dave Curtis, Fizz Experience Limited
I had the pleasure of being at one of Prabhat’s training sessions covering an Amazon Masterclass. The session was extremely helpful and very interactive. Prabhat’s ability to provide practical advice for even the smallest of issues seemed never ending. I would thoroughly recommend going to one of his training sessions or getting him to come and support you through your company growth.
| Marie Sinclair, Tazakifoods
Prabhat’s Amazon training was detailed and tailored to suit our needs as a business. He was extremely knowledgeable and able to answer any questions that we had throughout the training session. As a company we learnt a great deal and I would not hesitate to recommend his services.
Looking for a bespoke course? We are happy to provide onsite Amazon training to you and your team. Call us on 0161 3272 923 or 0751 88 39629
Please note by booking a ticket to this event, you agree to our event T & Cs ( Please read )