April 26, 2017
9 am to 1pm
Innospace, The Shed, Manchester Metropolitan University, Chester Street, M1 5GD
Search Engine Optimisation (SEO) is the practice of improving the content on your website, and manipulating aspects off it in order to get better placements on search engines and increase the ‘organic’ traffic to your website. This is an important part of any digital marketing strategy.
This unique course is tailored to people using the WordPress content management system (CMS) covers the complex elements of WordPress that need to work together to implement good procedures for better placement in search engines.
There are ‘white hat’ and ‘black hat’ techniques that will respectively help or hinder your optimisation efforts, and using the correct methods is essential. This jargon free course explains the pitfalls in a simple manner and you will get the opportunity to ask an expert face-to-face the best ways to achieve success for your business..
* Multiple dates are available can be booked from registration block below
Who should attend?
Directors, Digital Marketing Professionals
What will you learn?
What is SEO and why it is important?
Establishing effective ‘bread crumb trails’
The best plugins to achieve good optimisation
On-site SEO tips and strategies to immediately increase traffic
Keyword mastery to improve product sales conversions
Quick Google, Yahoo and Bing search engine indexing tips
Multimedia asset upload optimisation to increase online presence
Creating image ‘alt’ and ‘title’ tags to increase website visits
Inter-linking site content to keep visitors engaged
Anchor text insertion to increase product and service profits
Prerequisites for this course
This course is essential for company owners, digital marketers and people who manage websites. No previous experience of website optimisation is required. If you bring your website logon details, we will be able to look at your site configuration for you. Please bring your laptop, this will allow us to make the session practical and tailored to your own website.
| Trine Davies, Hearing Wales
Thank you for all of your valued help so far with Hearing Wales’ SEO Training. Your patience and flexibility has been fantastic and we have already managed to change several of our processes which has meant our ranking in Google has increased. The best part of working with Online Seller UK is that I now understand what is important in terms of SEO.
| Dan Durie, Intentor
Prabhat is very knowledgable and is good to work with. I would recommend him to anyone looking for good practical advice and training on digital marketing.
| Gail Richards-Hemming, Noddfa
Prabhat is a fantastic trainer who has made WordPress and adwords accessible and useful to me. He is a pleasure to work with and was very accommodating of the exact needs of my business and personalised the services he offers to what I needed to complete.
| Daniel Shepherd, Candolaundry services
Prabhat is fantastic in delivering information regarding SEO and online selling. He goes beyond your expectations when it comes to guidance and information regarding your requirements.
Can’t make it to Manchester or looking for a bespoke course? We are happy to provide onsite training to you and your team. Call us on 0161 3272 923 or 0751 88 39629 to discuss in detail.