Your online store – the importance of a professional Phone number

Matt Cowell

You run an online store. You put hours and hours of time, effort, sweat and tears into buying or producing the right products, listing and advertising your inventory and handling buyer queries.

Your customers need to know they can trust you with their purchase, so displaying an ultra-professional image is essential to gain their confidence.

This customer trust and confidence is built on a number of different factors – the quality of your store, your products, your listings, your feedback and reviews, to name a few. But don’t forget about the quality of your seller profile.

Your customers expect to see a telephone number on your seller profile. And, in fact, most online marketplaces such as eBay and Amazon require you to provide a valid phone number on your profile. Many online sellers therefore simply opt to provide their mobile phone number as a means of contact, but given the increasing prominence of seller profiles on marketplace pages, this approach has a number of drawbacks.


A mobile number on your seller profile gives the impression of a small business. And customers are more likely to trust a business that appears to be large and national.

Work/Life Balance

Providing your mobile phone number makes work/life balance very difficult to achieve. Customers having immediate access to your own personal number, makes it virtually impossible to create those essential boundaries between your work life and personal life.


Advertising your mobile number also leaves you vulnerable to spammers and hackers. Your seller profile makes your contact details publicly available, so companies and individuals can easily access and use your number for a variety of purposes.

The solution is to get a national 03 telephone number for your online store.

Not only does this approach protect your privacy, it also helps you to separate your work and personal lives and it looks ultra-professional on your seller profile; giving the impression of a large, national business, which is great for customer confidence.

With CircleLoop, you can get a 03 number along with a clever, cloud-based phone system. If you just want to receive calls to your 03 number, this is provided to you completely free of charge on our Starter plan. All you need is a mobile phone or computer, along with a data or WiFi connection. You can use this number for free, for as long as you like. There’s no contract, no commitment and no catch.

What’s more, you can set out of hours times for your CircleLoop number. So, if you don’t want to receive customer calls from your store in the evening or at the weekend, you can simply set your business calls to divert straight to voicemail.

If you want to appear more professional, protect your privacy and manage your time better, you can get your completely free 03 number now at ​