GTIN Allocation Rules | Episode #52 Online Seller UK Podcast with Lorna Leaver from GS1 UK

GTINs are there to identify the product in the market. When there is a new product, we allocate a new GTIN. But we also need to allocate a new GTIN if we make any changes to our product. In this podcast, Lorna Leaver, engagement manager at GS1 UK explains when to make a GTIN allocation decision.
  – Key things you will learn:
  – When to change a GTIN
  – Why do you need to change one
  – 3 principles: consumer, regulation, supply chain

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