April 5, 2022
1300 - 1700
£200 + VAT
The Amazon marketplace has brought great opportunity and growth to many businesses, this is your opportunity to join the hundreds of businesses already seeing success. This course shows you how to grow your business with Amazon.
This masterclass is a practical training course aiming to help you improve your Amazon sales and expand globally. We tailor our training course to suit your product and category, with small groups and personal training sessions to help you to achieve your goals.
At the end of the course, you will leave with an action plan to help you grow your business on Amazon.
We have been delivering training courses throughout the UK for the past 5 years and the same courses are now available online. You can choose between a scheduled course or book a bespoke session for you or your team.
Each session is customised and well suited for individual or small groups. All sessions are practical and save you the cost and time of travelling.
– 4 hours live online workshop
– Training course recording available for 1 month
– Delivered in a small group of 4
– Interactive sessions and you can ask questions
– Training content will be shared with you after your session
– 1-to-1 optional consultation after the course to answer any specific questions
– Online conferencing set-up. We will send you the link to join the course.
– Speakers and a microphone
– OPTIONAL – A webcam
If you prefer to book online training other than the date scheduled, we can help with that too. Get in touch to discuss.
Who is this workshop suited to?
Digital Marketers, Directors, Managers
What will you learn?
Things we cover in the workshop:
Product Listing Optimisation
● Amazon product listing optimisation best practices
● Product differentiation – bundles and multibuy
● Amazon SEO best practices
● Product review best practices
Fulfilment by Amazon (FBA)
● FBA costs and the process in the UK
● Fulfilment by Amazon (FBA) vs Fulfilment by Merchant (FBM)
● Seller Fulfilled Prime – pros and cons
Winning over the competition
● How to win the buy box
● Amazon repricing – tools and strategies
● Product promotions, vouchers and lightning deals
● The product offers vs product promotions
● Advanced Keyword Research
● Sponsored Ads Setup Live Demo
● Sponsored Brands Setup Live Demo
● Sponsored Display Setup Live Demo
● Amazon Attribution
● Automated vs Manual Ads
● Understanding Amazon Advertising Metrics
● Amazon keyword research tools
● Optimising your Campaigns
● Four ways to improve your Advertising Cost of Sales (ACoS)
● Creating your own Amazon advertising plan
● Amazon Global Selling – listing your products – EU and the USA
● Amazon EFN, Pan Europe
● Amazon US – FBA setup
● Multiple shipping settings – UK and international
● Localising your Amazon Listings on the global marketplace
● Minimising currency risk when you sell internationally
Building your brand with Amazon
● Amazon A+ best practice
● Amazon Store design best practices
Reporting / Analytics
● Amazon account health check
● Getting the best out of Amazon business reports
● Amazon tools for advanced sellers
New Amazon Opportunities
● Amazon Business to Business (B2B)
Creating your own Amazon growth plan
Prerequisites for this course.
This course is aimed at digital marketers, seller central users, vendor central users and typically delegates who have experience of using Amazon in some capacity.
Looking for Amazon Consultancy Services? Please find out more >>
Just a few of the fantastic organisations who’ve attended our previous training.
| Laura, Ledhut
Prabhat is incredibly knowledgeable about Amazon, outlining key areas such as sponsored listings, search terms, Pan-European strategies and best practices.
The class size too was great: only 5 on my particular day which gave us the chance to ask questions and look at all our live feeds. Going forward, the information provided will no doubt enable us to grow our marketplaces in the UK and beyond. I will certainly be returning for future events.
| Quy, Ledus
Thoroughly enjoyed the event, very informative and detailed on different aspect and techniques used on Amazon. Learnt many new strategies, particularly the campaign management and search terms and has boosted my product views and margins by a good 30%. People was very friendly and on hand to share their experiences and knowledge on the subject matter. Will definitely attend future events.
| Angela Morris, Doordecorandmore
The advice we received was very personal to us! Our company has been selling on Amazon for a couple of years, but felt that I needed to get more involved in this side of things. I left the course with my head full of ideas, and a “To do” list – all things that need to be done! I’m sure I’ll be attending another of the courses at some point in the future.
Looking for a bespoke online course? Get in touch to discuss: 0161 3272 923 or 0751 88 39629
Please note by booking a ticket to this event, you agree to our event T & Cs ( Please read )