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Amazon Advertising Audit Service

Amazon advertising campaigns need regular checks and optimisation. Working closely with campaigns allows you to improve their performance, but at the same time, you may miss something unknowingly. This is why it is important to critically examine or audit your campaigns, find the tools to strengthen them and find the weaknesses that need correcting, on time.

There are free tools for auditing but they don’t provide the in-depth insight that you need to significantly improve your Amazon PPC performance.

Online Seller UK Amazon advertising audit looks at your campaigns in campaign, adgroups and keyword level and creates a list of actionable recommendations that you can take away and immediately implement.

WHY AMAZON ADVERTISING AUDIT?

Amazon advertising audit helps you to:

  • Improve advertising cost of sales (ACoS) and the return on ads spend ( ROAS)
  • Find out profitable products, campaigns, and keywords
  • Find out keywords that just waste money
  • Find out new sets of keywords that are generating sales
  • Optimise product listings with profitable keywords

WHAT IS INCLUDED IN THIS SERVICE?

We check several aspects of your advertising campaigns and create an in-depth report. This includes: 

An evaluation of your performance metrics: Evaluate campaign performance metrics like Cost per click (CPC), Impressions,  Advertising Cost of Sale (ACoS), Return on advertising spend (ROAS).

Evaluate your campaign structure:  Evaluate your campaign structure based on the campaign goals. 

Audit your ad groups: Review your adgroups to ensure that they perform to their maximum capacity, follow the right naming structure, and match the campaign goal. 

Assess your targeting ads: Evaluate whether it is best to use auto and manual or either one of them to get the best return. 

Analyse your keyword targeting: Evaluate your targeted keywords using your search term report. 

Review your product listings: Evaluate your product listing to ensure the best performing keywords are included in your content.

Optimise your bids: Evaluate your keywords and bids to find out if they are cost-effective or have more potential.

CAN I REQUEST A SAMPLE AUDIT FILE?

Yes, you can. Simply get in touch with us and we will send you a sample file so you can have a fair idea of what’s included in your advertising audit. Saying this, not all audits are the same, so your actual audit will be unique. 

WHICH AMAZON MARKETPLACES DO YOU SUPPORT?

We provide services on Amazon UK, Germany, France, Spain, Italy, the US and Australian marketplaces – on both Seller Central and Vendor Central. We have a team of experienced translators to manage non-English territories.

DO YOU PROVIDE AN ADVERTISING MANAGEMENT SERVICE?

Yes, we do. Our Amazon Advertising management service is available for both Seller Central and Vendor Central users. Over the past ten years, we have gathered expertise to help Amazon sellers get the most out of their spend on Amazon. Please find out about this service here.

WHY SHOULD I PARTNER WITH ONLINE SELLER UK?

Over the years, we have worked across a range of different marketplaces and brands, on both Seller Central and Vendor Central. Here are just some of the businesses we have worked with:

OUR CLIENTS

case studies

235% Increase in Ordered Revenue YOY

Amazon Vendor Central Sales Growth

1200% increase in sales within the first month

30 SKUs successfully launched and optimised within 3 months.

What is the cost?

Every audit is different. In an initial call, we will discuss your current advertising portfolio and send you the fixed cost.

AUDIT YOUR AMAZON ADVERTISING CAMPAIGN

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