Recent research suggests that 1 in 3 marketers are shifting ad spend from Facebook and Google to Amazon due to the significantly higher Return on Investment (ROI). However, navigating the complexities of both Seller Central and Vendor Central presents unique challenges. Our management service is designed to navigate these hurdles, delivering superior results while saving you valuable time.
As a Verified Amazon Ads Partner, our advertising service is built on over a decade of hands-on experience. We work with both UK-based and international sellers and are proud to provide specialist training to other brands and agencies. We are one of the few companies in the UK authorised to provide professional training courses on Amazon Advertising and SEO.
“We engaged Prabhat to revamp our store on Amazon and build this channel for sales, whilst minimising the huge hassle of trying to do it ourselves.
Prabhat has taken us through the steps, managed the process, and we’ve seen our Amazon sales flourish. Prabhat has been a lifeline in cracking the Amazon channel and we rely on him to manage our ad campaigns, troubleshoot and help with the heavy lifting. Couldn’t have done it without his help. Plus, he’s a great guy to work with.” – Fleur Cushman, CurraNZ
Our Approach to Amazon Advertising
We utilise all three primary Amazon ad types to build a bespoke advertising strategy designed to scale your sales progressively and profitably.
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Sponsored Products (SPAs): Often the foundation of a successful Amazon strategy, these ads push your products to the top of search results and onto high-traffic product detail pages. They are essential for driving immediate visibility and sales velocity.
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Sponsored Brands (SBAs): Formerly known as Headline Search Ads, these appear prominently at the very top of search results. Available to Brand Registry sellers, they showcase your logo, a custom headline, and up to three products. SBAs are highly effective for building brand awareness and driving qualified traffic to your Amazon Brand Store.
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Sponsored Display (SDAs): Formerly Product Display Ads, these allow for sophisticated targeting of specific products and categories. We use SDAs to defend your own listings from competitors, cross-sell your range, or “conquest” competitor pages to capture their market share.
With our standalone advertising service, we focus exclusively on developing and optimising profitable campaigns while you manage the day-to-day operations of your account.
If you require a more holistic approach, our Amazon Growth Management Service offers complete end-to-end account management, covering everything from SEO to inventory strategy.