Have you invested in Google Shopping yet? As the search engine giant becomes increasingly powerful, this particular e-commerce sales channel is set to grow. For smaller e-commerce brands, the Google Shopping platform allows you to promote your products to a greater audience. If done right, you can elevate your entire business by drawing people to
Bing Ads is owned by Microsoft and is the equivalent of Google Ads but for the Bing, Yahoo and AOL search engines as well as Bing Ads partner websites. You might be familiar with the Bing search engine and see these adverts if you’ve used the Microsoft Edge browser or another browser which has Bing
We all know Adwords can be very useful tool to increase online business and at the same time it can be really expensive if it is not done correctly. This week there was another opportunity to provide one to one session to a client based in Manchester who sells drones along with lessons. I was
Long-tail keywords are specific set of words that your visitors use to look for specific product or services or when they are trying to solve their problem. So, without spending lot of time on research where do you find ideas for these. There are few easy ways: 1) Download your search term Query report from
Amazon sponsored products are good way to increase visibility of your products on Amazon. Since these Ads are only applicable for the products that are winning buy box we are simply maximising out opportunity to sell our products. Your ads can appear on to the top, on the right or below the search result. Checkout this
Adwords has brilliant tools in built to help you succeed with less wastage. There is no secret to Adwords success but use of available tools to diagnosis success of your ad and ability to make changes which will put ads to the right people at a right time. Adwords search terms report gives you list of