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The promotional opportunities of Facebook are almost boundless. With over 2 billion active users to reach (and an astonishing degree of segmentation to be achieved using everything from location and age to pages liked and groups joined), its PPC platform has the highest ceiling of any comparable channel. But it isn’t easy to excel using
Competitive intelligence is defined as a continuous process of monitoring your market to identify changing forces that can impact your business. These include ✔️ Current and future competitors, – Many sellers know and track their known competitors however they spend less time understanding who the new competition is in the categories they sell in. These
It was another fantastic meetup in London this week with talks on Amazon Advertising best practices, ERP and Selling on Amazon Japan. Sponsored by Khaoscontrol.com and hosted by fire.com we had 60+ businesses in attendance. Check out speaker slides below: Amazon Advertising Best Practices for the Holiday Season Speaker: Prabhat Shah – Online Seller UK
We have recently heard about the South Dakota v. Wayfair Supreme Court ruling where nexus is decided based on your economic activity. This is why a large volume online sellers need to know where we may have new sales tax requirements. Lizzy Greenburg, Chief Marketing Officer at Taxjar, spoke in our London Amazon Seller meetup
Another great event in Manchester earlier this month with talks on Amazon Best Practice tools, ERP and eBay Competitor Intelligence. Thanks again for Khaoscloud for sponsoring another great meetup. Check out all speaker slide-decks below: #1 eBay Competitive Intelligence for Online Seller Speaker: Anojan Abel is the Founder of ShelfTrend eBay Competitive Intelligence For Online
Jason talking about user journey online @KhaosERP pic.twitter.com/rNxrPyTsoW — Online Seller UK (@OnlineSellerUK) October 8, 2018 It was another fantastic turnout yesterday in our London Amazon Seller’s Meetup. I would like Brendan from https://fire.com/for hosting the event and https://www.khaoscloud.com/ for sponsoring the event. Please find below all speaker slide-decks: JASON THICKPENNY – Khaoscloud https://www.slideshare.net/daytodayebay/the-importance-of-integration-khaoscontrol-cloud
The Q4 selling season is here and as always, sellers are working to balance the things they’d like to do against the things they’ll absolutely need to do to operate, take, and fulfil orders. For many Amazon and Shopify sellers, eBay is the “other” Q4 marketplace—an additional opportunity, yes, but one that’s hard to seize
If you are an Amazon Vendor ready to launch a new product on Amazon and looking to quickly increase your product rankings, customer reviews would be the first thing to target. Along with driving conversions, customer reviews are a key factor in ranking your product well on Amazon. Some time ago, Amazon banned giving products
I have been following Chinaimportal.com blogs for some and they have really valuable insight on importing as the name suggest. In their latest edition, Fredrik Gronkvist writes about how new US tariffs is going to hit Amazon Sellers and importers in general. This is covered: Why the trade war could massively benefit Chinese sellers Which
Selling on Amazon is a business for some and a lifestyle for others. There are businesses generating £1 million a month to businesses generating £1k a month. But, no matter what the sales, the main objective is profit – right? A question that might often come to mind: how much are we actually making on
Optimising for Amazon is generally a progressive process. Ranking regularly changes based on your sales. Having the right keywords in the title is one of the best practices to rank better on Amazon. You can use several Amazon keyword research tools like sonar tools to find the best list of keywords. Once your content is
Khaos Con is a great opportunity to network with over 100 eCommerce professionals, meet the Khaos Control Team, be inspired by customer stories and learn about developments planned for the year ahead (and beyond). It is a good event for sellers selling on Amazon, eBay and your own website. There is a fantastic line up
Looking to grow your business online? Are you considering selling online? Or, do you just want to keep up to date with the latest eBay and Amazon tips, tricks and strategies? Then you should come along to the Manchester Online Seller UK Meetup in October! Date: Monday 11th October 2018 Time: 6:00pm to 8:00pm Where:
Amazon has invested €27 billion in Europe since 2010 and boasts 65,000+ permanent employees in the EU. Its presence in Europe is expanding including the new AWS EU (Stockholm) launch in 2018. With this rapid expansion, Amazon recently started operating in Turkey selling books, electronics, tools, toys, and baby goods, among other lines, including ranges
This statistic gives shows 53 percent of paid units were sold by third-party sellers in Q4 in the US. Amazon 3rd party seller’s growth is continuously increasing and is now a large portion of Amazon’s total sales. So it is no surprise that brands, retailers and manufacturers are trying to capitalise on the platform,
Google Analytics provides us with so much data that it can often be a struggle for businesses to know what data is actually relevant to them. To gain real insights we need to be able to understand how Google collects the data, and how we can represent it for our consumption. In this podcast, Nikki
Our October London Amazon Seller Meetup is full of expert talks and aims to help your business grow online. Whether you are already a seller or considering to sell online this is the event you should come along. It is a free event for online sellers and retailers. You will take away a whole host of
According to one of the research published by statista tells the real story of how Amazon is an important part of most of the online retailers. Although this stat is from the US, it worth noting that almost half of all businesses generated, 81 to 100 % of their revenues from Amazon sales. So, if
No marketplace is the same. Each has their own buying habits, and keywords that are suitable for the UK may not be suited or translated the same when used for a different marketplace internationally. Keywords are important, and if you want to reach as many potential customers as possible, keyword research is important. David Garcia
As technology changes and develops, so do our buying habits, the way we expect to buys things and how quickly we expect them to be delivered. The convenience of online shopping and the super quick delivery options the likes of Amazon are offering has really changed a buyer’s expectations. Many businesses, who before were purely
eBay is launching a brand new paid promotions opportunity to make your products visible at the top of search results. This is similar to Amazon’s Headline Search Ads. However, unlike what eBay currently offers, this new advertising format will be based on CPC (cost per click). The idea is to help you increase sales on
Have you invested in Google Shopping yet? As the search engine giant becomes increasingly powerful, this particular e-commerce sales channel is set to grow. For smaller e-commerce brands, the Google Shopping platform allows you to promote your products to a greater audience. If done right, you can elevate your entire business by drawing people to
On Amazon, we have the ability to add search terms that are hidden from buyers but are indexed in search. This allows sellers to add other relevant keywords and improve their search placement. It is not mandatory but it certainly helps to find rank for additional keywords organically and it has gone through a lot
Bing Ads is owned by Microsoft and is the equivalent of Google Ads but for the Bing, Yahoo and AOL search engines as well as Bing Ads partner websites. You might be familiar with the Bing search engine and see these adverts if you’ve used the Microsoft Edge browser or another browser which has Bing
eBay launched its exciting image search function last month, to cater to the “shelfie” generation of shoppers. The image search allows shoppers who want a specific product to snap it, search it and buy it. Simple! It is interesting to see how much online shopping has progressed, given that we can now just order things
What is Outsourced Fulfilment? Selling online is never as easy as it may seem, not only do you have to ensure your products are listed online, but you have to purchase, market and deliver them to customers. All the while providing excellent customer service and working to grow your business. Doing all of this whilst
With marketplace competition growing significantly and larger brands becoming savvier at protecting themselves, the current situation is relentless for new and existing sellers. Large brands are coming up left right and centre, trying to stop genuine sellers from selling their products on Amazon; even when they aren’t doing anything wrong. More often than not, when
ith marketplace competition growing significantly over the last couple of years, it is no surprise that many sellers are finding it hard to get ahead of the new and old competition. Especially when the market is so price driven. Sellers can often find it hard to reduce pricing low enough to make any money, which
inkFrog makes it easy to list your Amazon.com products on eBay and to synchronize your sales of matching products across Amazon.com, eBay, Shopify, and other selling venues—all of which makes multi-channel selling a snap. Here’s how to use your Amazon.com store and Amazon.com store listings with inkFrog. 1. Log into your inkFrog account. To import
There’s one thing for certain all e-commerce businesses have in common… Returns. Returns are a problem all businesses face, no matter what you sell; and it can often be difficult finding a way to manage and deal with returns. As well as finding and implementing a process that best works for your business. Unfortunately, returns